Many personal sites now feel like forms completed inside the same rented building. The content changes, but the proportions, transitions, and permitted gestures have already been decided by the platform.
GLIMMER starts with the idea that a website can be a place. Sections can behave like rooms, navigation can reveal distance, and objects can carry meaning beyond their position in a standard feed. Character is not decoration after the content; it is one way the content becomes memorable.
Ownership matters here too. A personal site should be exportable, understandable, and capable of outliving the tool that made it. The goal is not novelty for its own sake, but a more intimate relationship between a person and their corner of the web.